Competitor Intelligence

Competitor analysis software that turns your rivals' wins into your campaigns

Convertus finds the competitors that beat you on Google, maps every search they win and you don't, and puts their ad copy on the table. Then one click turns your best openings into a Google Ads campaign — with a matched page for every ad group.

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No credit card · Included with Google Ads Automation and the Bundle

Research tools hand you a list. Convertus hands you the campaign.

Knowing what your competitors rank for is where most tools stop. It's where Convertus starts.

Competitor research tools

  • Keyword lists and exports
  • You work out which gaps are worth money
  • You write the ads and build the campaign
  • The page the ad lands on never changes

Convertus Competitor Intelligence

  • Every gap tagged for value, intent and relevance to what you sell
  • An AI analyst turns the report into a plan
  • One click drafts the Google Ads campaign
  • Each ad group gets its own matched page — one click pre-fills it, you approve it
  • Optimized every week

Google Ads competitor analysis, done for you

One report runs the whole competitor gap analysis: who your rivals are, every search they win and you don't, and what they say to win it.

  • Up to six competitors, mapped

    Up to four rivals discovered and verified as size-matched — a global platform is never presented as your competitor — plus two you name yourself. Their organic footprint and their paid presence, side by side.

  • Every gap, tagged for value

    Each keyword a rival wins and you don't arrives classified: buyer intent, search volume, bid range, ranking difficulty and a value weight — across organic results and paid placements — so you chase the gaps worth money.

  • Their ad copy, on the table

    For keywords where competitors advertise, you see the headlines, descriptions and sitelinks we observed them running — exactly what your buyers are told before you write a word.

  • Openings nobody is fighting for

    We flag the searches where Google's AI Overview pushes the unpaid results down and ads are the way to the top — and the high-demand searches with few advertisers.

  • Twelve months of demand

    Monthly searches with a full year of history and a growing flag, so your budget follows demand that is rising, not fading.

  • Run-over-run movement

    Each refresh shows what changed since last time — where rivals gained and where you closed ground — so the report reads as a trendline, not a snapshot.

Seeing the gap is step one. Closing it is the product.

The same report that finds the gap builds the plan, the campaign, and a matched page for every ad group.

  1. An AI analyst turns data into a plan

    Our intelligence agent reads the report end to end and recommends what to do about it — organic moves and paid moves, as concrete actionable items grounded in the report's own evidence, so the edge comes from data rather than instinct.

  2. One click drafts the campaign

    The best openings become a Google Ads draft: not one bucket, but multiple ad groups, each with its most relevant audiences and opportunity keywords. The ad copy is written by AI that has read the competitor ads we observed — built to be the reason someone chooses you. You review and approve before anything runs.

  3. And the landing page matches each ad

    The part nobody else joins up: each ad group gets its own matched page — one click pre-fills it with what that exact ad promised, and you approve it before it goes live. No rebuilds, no duplicate pages.

    See how the ad-to-page match works

Same budget, aimed at demand you can prove is there — with ads and landing pages that finally say the same thing.

What it changes for your business

Your competitors already proved where the buyers are. You get to aim at that demand on day one.

  • 6 competitors in every report — four found, two you name
  • 12 AI recommendations — paid ads, organic search, content and AI search visibility
  • 1 click from your best opening to a Google Ads campaign
  • 28 countries, in 15 languages

Spend on demand you can prove.

Every keyword comes with real searches and real bid prices, so your budget goes where buyers are already searching — not where you guess they might be.

Win the searches your rivals left open.

High demand, few advertisers, ads-only openings under AI Overviews: the clicks nobody is fighting for are the ones that cost you least.

Hours of research become one report.

The AI analyst reads it all and hands you a plan, one click builds the campaign, and weekly optimization keeps it getting better.

Competitor analysis software: frequently asked questions

What is competitor analysis software?

Software that shows who you compete with online and how they win: the searches they rank and advertise for, what those clicks cost, and the ads they run. Convertus goes one step further and turns what it finds into your Google Ads campaign.

How is Convertus different from other competitor analysis tools?

Most tools stop at a keyword list. Convertus tags every gap for value, has an AI analyst turn the report into a plan, drafts the Google Ads campaign in one click, and gives each ad group its own matched page — then optimizes it every week.

What is a competitor gap analysis?

It's the list of searches your competitors win and you don't. Convertus runs it across organic results and paid placements, and tags each gap with buyer intent, search volume, bid range, ranking difficulty and a value weight.

How does Google Ads competitor analysis work in Convertus?

The report finds the searches your rivals advertise on, shows the headlines, descriptions and sitelinks we observed them running, and flags openings where few advertisers compete. One click turns your best openings into a Google Ads campaign with ad copy written to answer theirs.

Do I need to know who my competitors are?

No. The report discovers and verifies your closest rivals automatically — size-matched, so a global marketplace is never presented as a small business's competitor. If there's a rival you personally watch, name up to two and they're analyzed alongside the verified set.

How often can I run a report?

As often as your plan's monthly reports allow. Each new report shows what changed since the last one: which rivals gained, and where you closed ground.

Which plans include Competitor Intelligence?

It's included with Google Ads Automation and the Bundle. Start with the 14-day free trial — no credit card.

Which countries and languages are covered?

28 countries and 15 languages, each analyzed in its own Google market.

Stop studying your competitors. Start beating them.

Run your first Competitor Intelligence report, get the AI plan, and launch the campaign it drafts — all in your 14-day free trial. No credit card.

Start free for 14 days

Included in plans from $99 a month · See pricing

or book a 20-minute demo

One platform, not three tools.

Competitor intelligence, Google Ads automation and landing-page personalization work off the same data — which is why the ad and the page finally say the same thing.

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